About Us

Muskari is a design-led, modern Indian lifestyle brand rooted in tradition and elevated with contemporary flair. Our journey began with a deep appreciation for the elegance of Indian craftsmanship — and a vision to reimagine it for today’s global woman.

With a philosophy anchored in "From Heritage to Chic," we blend timeless Indian aesthetics with everyday functionality. Whether it's a thoughtfully tailored cotton co-ord set or a handpicked piece of artisanal jewellery, each product is crafted to reflect style that’s both soulful and sophisticated.

Muskari stands at the intersection of culture and comfort — for those who appreciate subtle luxury, conscious design, and pieces that seamlessly transition from day to evening, tradition to trend.

As a growing brand with strong foundations in retail, design, and brand-building, we are committed to expanding into categories that complete a thoughtful lifestyle — including sarees, unstitched fabrics, ready-to-wear suits, jewellery, home textiles, and décor.

With global aspirations and a grounded approach, Muskari is not just a fashion label — it’s a movement toward refined Indian living for the modern world. We ship worldwide, and we’re just getting started.

Why “Muskari”?

The name Muskari draws inspiration from the Hindi word ‘muskaan’ (smile) and the delicate flower Muscari, known for its subtle beauty and layered charm.

It represents everything we stand for — grace in simplicity, strength in softness, and joy in the everyday.

Muskari is more than a name — it’s a feeling. A gentle reminder to carry a piece of heritage with pride, and to wear your story with a smile.

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Our Symbol

The “M” with wings in our logo represents more than just a letter — it embodies movement, elevation, and quiet power. The wings signify freedom, growth, and a woman’s ability to rise gracefully — in thought, in expression, and in identity.

Just like our designs, the symbol is elegant yet bold — a tribute to heritage that moves forward with purpose.